If you need customers to TASTE or trial your product in some way, sampling & experiential is the obvious approach.
Product demonstration is ideal if you need to explain how a product should be used.
Well-briefed product specialists are perfect for explaining health benefits.
If you are launching a completely new product or variant, sampling &experiential allows customers to try before they buy.
Adding an experiential element to your activity drives engagement, reach through social sharing and brand love.